25th June 2024
Sue Unerman on evolving your agency career in an uncertain and changing industry
Episode 9
Sue Unerman
Chief Transformation Officer, EssenceMediacomX
Sue Unerman is the Chief Transformation Officer of EssenceMediacomX. And having spent 34 years with Mediacom in its various incarnations, it’s fair to say that ‘transformation’ is a subject that Sue knows a thing or two about.
Unpacking her personal journey across five decades (sorry, Sue!), this far-reaching conversation explores how to build an agency career amidst constant change and increasing uncertainty.
From playing to your strengths, to the impact of having great bosses, Sue shares her typically thoughtful observations on how to thrive as an introvert, particularly if your skills don’t conform to the norms.
We also address the resilience of the patriarchy, in particular how gender influences career progression and why men progress faster than equally capable women.
Sue also advocates strongly for fairness and straight talking, as well as how agency leaders can foster a sense of belonging – especially for young talent as they make their way in the industry.
Highlights:
[02.10] Sue’s career journey.
[04.48] The importance of collaboration.
[08.22] What it takes to play to your strengths.
[12.30] The two ways of building a career in agencies.
[16.11] Different approaches for introverts and extroverts.
[20.34] The value of fairness and straight talking.
[23.50] Levelling the playing field for women in agencies.
[30.21] Glass-slipper syndrome and what makes a ‘job’ a job.
Previous episodes
Building a Market of One
Episode 36
Laurence Green
Director of Effectiveness, IPA
Coaching for commercial growth
Episode 35
Maureen Falvey
Lead Coach & Trainer, Strong Training & Coaching
Differentiating your client experience
Episode 34
Allen Adamson
Co-Founder, Metaforce
Leading the next phase of digital
Episode 33
Michael Olaye
EVP, Huge
AI and the pursuit of happiness
Episode 32
Matt McNeany
Ex-Chief Transformation Officer, Omnicom
Knowing the people behind the creds
Episode 31
Lisa Colantuono
President, AAR Partners
Creativity as a process
Episode 30
Eric Zuncic
Global MD & CPO, Forsman & Bodenfors
A human-first future for agencies
Episode 29
Holly Maguire
Global Chief Growth Officer, Design Bridge & Partners
Leading with culture
Episode 28
Michael Lebowitz
Founder & Executive Chairman, SPCSHP
A unique perspective on agencies
Episode 27
Marla Kaplowitz
CEO, 4A's
Challenging the global market
Episode 26
James Townsend
CEO, Stagwell EMEA
Every moment is a chance
Episode 25
Nils Leonard
Co-Founder, Uncommon Creative Studio
Making a promise to the market
Episode 24
Conrad Persons
President, Grey London
Nurturing creative cultures
Episode 23
Toby Southgate
Global CEO, We Are Social
Breaking the burnout cycle
Episode 22
Bianca Best
Global Growth Officer, Performics
How audacious ideas get made
Episode 21
Trevor Guthrie
Co-founder, Giant Spoon
The quest for agency simplification
Episode 20
Ruud Wanck
CEO, Candid
From phoney to fearless: building an agency ‘for the culture’
Episode 19
Omid Farhang
Founder & CEO, Majority
Honest leadership in times of change
Episode 18
Josh Krichefski
CEO, GroupM EMEA
The risks of malicious obedience
Episode 17
Greg Hahn
Co-founder, Mischief
Why creativity relies on diversity
Episode 16
Jo Wallace
Global ECD, Jellyfish
The business case for differentiation
Episode 15
Anthony Freedman
CEO, Common Interest
When change becomes transformation
Episode 14
Neil Perkin
Founder, Only Dead Fish
How to maintain entrepreneurialism at scale
Episode 13
Tim Ringel
CEO, Meet The People
Subscribe to
Believe in Better
Our regular newsletter helps your agency stand out and grow faster. Packed with new thought pieces and our latest podcast episodes.
"*" indicates required fields
Our regular newsletter helps your agency stand out and grow faster. Packed with new thought pieces and our latest podcast episodes.