The clients below represent a small selection of the agencies we've advised over the years. If you're looking for a specific discipline, model or geography and can't find it, we've probably got something, so just ask.
"The most impressive thing about the collaboration with Co:definery was the longevity of the output - not only did we achieve concrete results relatively quickly (in just some months), but the output has also been an important part of our growth and subsequent merger with a global player. The methods and impulses that Co:definery gave us continue to have an effect today."
"Working with Co:definery has been transformative for Gung Ho. Their objective and structured approach provided us with valuable external insight and importantly a POV, balancing creativity and commercial acumen. The process was collaborative and detailed, but more importantly, it delivered real focus. Gung Ho 2.0 is being implemented, allowing us to elevate our agency to the next level and setting us up for sustainable growth and success."
"From start to finish, Co:definery helped us to get our heads-on-straight. The process is deliberate and methodical - but with the flexibility to move with the energy and the debate. Their expertise was in steering us to our own expertise, and Robin's style - a challenging-coach - is perfectly weighted between patience and keeping momentum towards a clearly-defined outcome. He's a good laugh, too - which really matters when the brows get furrowed."
"I just wanted to say how much the team enjoyed and valued the Agency Transformation Roadmap process. Making change is difficult and people often don't really like it. It was through the collective diagnostic and solutioning exercises that we achieved internal buy-in and enthusiasm from the senior team. They are now psyched and geared up to make these changes. You guys did a fabulous job."
"Co:definery helped Good understand the business we're in, who it appeals to and how we add value. With their objectivity and deep understanding of the agency world, they were able to guide us into the right areas, avoiding the pitfalls and biases that have plagued us in the past. The impact's been immediate. We're more confident about the expertise we offer; particularly during the new-business process - we have a renewed courage to walk away when the opportunity doesn't work for us."
"Working with Co:definery felt like sitting on the therapist's couch; a lot of introspection, facing yourself and finding your truth. It was a rewarding and enlightening experience that has allowed us to go to market with conviction in ourselves and our place in the world."
"Working with Co:definery was a great experience for us. We were explored diverse perspectives within the team and reassessed our agency's core values. Less consensus, more real, honest conversations about who we are and what matters. It's enabled us to articulate a sharper proposition that is clearer for both prospective clients and team members - and gave us a good foundation to build upon."
"Talking to potential clients at Cannes Lions, I realised that we needed to be much clearer about what distillery is. So we asked Co:definery to help us finally work out who we are. We're now more confident in saying 'no', our content is flying and the standard of people wanting to work with us is higher than it's ever been."
