Agency-savvy coaching

"'Everything I need, I am' is a tough concept to self affirm daily in today's world. Having someone in the room shaping what you are already saying into structured and actionable steps that confirm this to be true is a real gift"

"As a coach, what I appreciated most was Rob's ability to ask simple, yet thought-provoking questions, empowering me to transition from a state self-awareness to a one of self-actualization. Critical to that journey was his ability to interpret and translate behaviours and tendencies that felt very natural to me, but had perhaps been holding me back in certain areas. I came away with a framework that was both applicable and actionable in real time, and one I that I continue to put into practice every day"

"Rob's a great guy - empathetic, clever, funny, warm and culturally knowledgable. And he knows how agencies work, and what makes their leaders tick. I was skeptical about coaching but it's helped me so much. It's kept me honest and given me structure (something I rebel against, but which I secretly crave). I'd massively recommend Rob to agency owners like myself who are wondering WTF is going on and WTF the future holds"

"My sessions with Robin have been hugely valuable and came at the perfect time. He helped me to un-spaghetti lots of things that were milling around in my head, and work on giving myself the tools I needed to improve those things in both the long and short term. Robin has been honest, open and not afraid to challenge me throughout, whilst also creating a space for me to feel comfortable to say absolutely anything – all of these things I have no doubt contributed to the success of our time together"

"Robin guided me on how to feel confident in my abilities and recognise how to break through the noise to focus on what makes me most effective in achieving my career goals. He was an active listener and provided space for me to understand that my accountability to myself is superior to anyone else"

"I have worked with Robin for over a year now and it has been hugely beneficial to me and my career. Through his appreciation of how an agency works, he has helped me hone skills for the day to day, think more strategically and enabled me to be a more effective leader. All in his effortless style and with some laughs along the way. Thank you Robin!"

"A note of thanks to you Sir. Today I've completed my biggest ever single sale. And it’s in no small part a result of the work we did together. There were a couple of moments when things clicked and we unlocked my truth in how I can more effectively approach sales. I now feel like I can simply be me, shaping well thought through programmes of work with people, that are of demonstrable value to customers and which are easy for the right kind of customers to buy. I’ve always been okay at sales, but you’ve made me a whole heap better and, importantly, made the process substantially more enjoyable"

"Rob’s an easy guy to chat to. His appreciation of the agency world and the people within it means he’s got an intuitive understanding of the shit you’re going through. Put all this stuff together and you can find yourself chatting about some quite obscure or personal issues related to agency ownership or performance. I found it very rewarding"

"Whilst my sessions with Robin may have just wrapped, I’ve no doubt I’ll be thanking him for years to come. My approach to my day-to-day and my bigger picture view of my career have been transformed. If your future focus needs fine-tuning, I could not recommend Robin enough"

"Co:definery have transformed our senior leadership team (SLT), making us more efficient, empowered and re-energised. They put each of us through our paces with a series of tailored sessions that addressed our challenges directly. They helped us align our personal passions to specific growth responsibilities, fostering closer collaboration and strategic thinking. With their guidance, we've streamlined processes, improved communication, and built a stronger, more cohesive team. Co:definery's expertise has been invaluable in unlocking our team's full potential, and we're chuffed with the results"