The clients below represent a small selection of the agencies we've advised over the years. If you're looking for a specific discipline, model or geography and can't find it, we've probably got something, so just ask.
"We hired Co:definery to help us define our flagship digital experience company, MSQ DX. This aligned two of our UK businesses with our newly acquired German agency and gave us the scope to build in further regions in the future. As well as aligning stakeholders and cultures with careful sensitivity, they also really challenged our senior leadership to create - and prove - an ambitious positioning around 'commercial impact'. Since launch, MSQ DX has been a standout performer for the group. We couldn't be happier with the work that Co:definery did."
"Co:definery is behavioural science in motion. If you're brave enough to be nudged; if you can see the need for the industry or your team to be nudged, then you'll get it. If you don't, you won't. The process is beautiful and challenging. Butting up against the elephant in the room, asking it to move over. If you can't face into the fact that your proposition isn't unique and your business model doesn't need help: don't call them. If you're open, and curious and full of wonder as to what we can learn about agency growth, then call them asap."
"We called Co:definery when we were heavily reliant on a single client and struggling to drive the growth we needed. Their process was really collaborative. They brought together different perspectives and personality types, helping us reposition with clarity and conviction. This galvanised the whole studio - from growth leads to tech architects! - around a shared sense of 'we're in this together'. Co:definery have been instrumental in us switching on 'growth mode' and diversifying our client base."
"Co:definery shone a light on what a positive, commercial future looks like for TRO. Through their 'Market of One' process, they helped us evolve long-held heritage into a compelling, future-ready experiential proposition. Their approach is forensic, progressive and deeply invested in how agencies perform tomorrow. And the impact was immediate, sharpening our commercial focus and giving our teams the confidence to show up more consultatively with clients. Smart thinking, grounded advice, and a genuinely collaborative experience throughout."
"Co:definery helped us define our purpose and bring the senior leadership teams together. It was highly productive and energetic; moving at pace in a process which was collaborative and engaging. Robin provided a new perspective and was a fantastic facilitator - making space for a divers range and personalities to have a voice and bring ideas to the table. We look forward to working with Co:definery on future projects."
"Always a pleasure working with Co:definery - true partnership but you must be on your game, in a good way. They're very collaborative, but will challenge, push and probe to make you clarify your thinking. The solutions we implemented after working with them resulted in improved focus and efficiency, and ultimately enhanced financial performance."
"We worked with Co:definery on the re-positioning of our business across EMEA following the acquisition of an agency in Germany. They helped us navigate through two established offers, demonstrating how we could double down on our strengths to create one story across the region that resonated with our clients. It's given us a true sense of uniqueness and simplicity for our clients. The process of working through this detail may seem daunting to begin with but it's actually healthy for any business to continually 'refresh' their brand and from this process, we could see that."
"Stink Studios offers a broad variety of services across our global network. Client needs are ever-evolving, and we wanted to ensure that we're showing up in today's global market with as much clarity as possible. It can be difficult to read the label from inside the jar, so we hired Co:definery to provide an external viewpoint on how we express our unique value. The process of working with them felt both creative and commercially driven, and we've come out of it with some useful insights that we're excited to put into action."
"Working with Co:definery has been genuinely transformational for us. I was actually surprised by just how successful our new positioning has been. Having got everyone aligned on the thinking as well as the implementation, the change in our new-business performance has been night and day."
